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Brand Story: numbuzin

Brand Story: numbuzin

Launched in 2019 by Benow, a beauty startup founded in 2018, numbuzin is a Korean skincare brand that has quickly expanded its product line and become one of the most...

Brand Story: numbuzin

Launched in 2019 by Benow, a beauty startup founded in 2018, numbuzin is a Korean skincare brand that has quickly expanded its product line and become one of the most...

What is Sebum? Is Sebum Good or Bad?

What is Sebum? Is Sebum Good or Bad?

Is sebum all that bad? We've been led to believe that an oil-free existence is the holy grail of skincare. But is completely eradicating sebum from our skin actually beneficial?...

What is Sebum? Is Sebum Good or Bad?

Is sebum all that bad? We've been led to believe that an oil-free existence is the holy grail of skincare. But is completely eradicating sebum from our skin actually beneficial?...

What is Heartleaf? Is it Good for My Skin?

What is Heartleaf? Is it Good for My Skin?

What is Heartleaf? Heartleaf, scientifically known as Houttuynia cordata, is a distinctive plant that has emerged as one of K-beauty's most celebrated ingredients. Named for its characteristic heart-shaped leaves, this...

What is Heartleaf? Is it Good for My Skin?

What is Heartleaf? Heartleaf, scientifically known as Houttuynia cordata, is a distinctive plant that has emerged as one of K-beauty's most celebrated ingredients. Named for its characteristic heart-shaped leaves, this...

Slugging

Slugging

We know—it sounds gross. You would think that the skincare world would agree upon a much more pleasant term for a practice that leaves your skin happy and hydrated. Don’t...

Slugging

We know—it sounds gross. You would think that the skincare world would agree upon a much more pleasant term for a practice that leaves your skin happy and hydrated. Don’t...

Why You Need to Take Care of Your Lips

Why You Need to Take Care of Your Lips

We talk a lot about skincare, but there’s often one part of your body that’s neglected. You use this part of your body day in, day out. For some, it’s...

Why You Need to Take Care of Your Lips

We talk a lot about skincare, but there’s often one part of your body that’s neglected. You use this part of your body day in, day out. For some, it’s...

Do LED Masks Work?

Do LED Masks Work?

No, it’s not something out of a sci-fi movie. The glowing masks you’ve been seeing all over Instagram and Tiktok are LED light masks, which have blown up in popularity...

Do LED Masks Work?

No, it’s not something out of a sci-fi movie. The glowing masks you’ve been seeing all over Instagram and Tiktok are LED light masks, which have blown up in popularity...